Our goal was to create a video that captured the essence of BeautyRest quality.
During the shoot, we focused on gathering as much content as possible, while maintaining a "quality over quantity" approach. After carefully reviewing the footage, we selected the clips and stills that best highlighted the product's key features and values.
We added a voiceover and a soundtrack then finished the final video with some refinements in After Effects. Both the client and our team were thrilled with the outcome.
The final animation was used across online platforms and in-store displays.
Client: BeautyRest
Director: Gary Holme
Producer: Jennifer Grandoni
Editor: Tony Gold
Design and Animation: Tony Gold and Gary Holme
Post Production & Color: Tony Gold
Director: Gary Holme
Producer: Jennifer Grandoni
Editor: Tony Gold
Design and Animation: Tony Gold and Gary Holme
Post Production & Color: Tony Gold